How Canadians Spend and Snack for Football's BIG Game
data services, insights and trends

How Canadians Spend and Snack for Football's BIG Game

February 04, 2016 clock Calculating time...
Insights and Trends

Could American football be a Canadian pastime? In 2015, more than 19 million Canadians – more than half the population – watched the New England Patriots defeat the Seattle Seahawks. 

Millions of Canadians are expected to tune into the 50th anniversary of football’s biggest game on Sunday February 7 – and they won’t forget the snacks. Last year, football fans spent an average of $61 per person on game necessities, mostly on food and drinks. Find out how Canadians spend their Big Game dollars to help make sure your business is game-ready by Sunday.

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