Private Label Cards

The Private Label feature allows you to offer your customers a credit card that can be used exclusively in your store or stores.


All standard financial transactions can be processed using a Private Label Card. For example, a Private Label Card Purchase transaction follows the same steps as a regular credit card Purchase with one possible additional step: the "Promo Code:" prompt may appear. Promo codes (or promotion codes) are supplied to you by the Private Label Card Issuer.



There is one transaction that is unique to Private Label Cards. The Payment transaction is used to apply a dollar amount towards the balance on a cardholder's Private Label Card.



Private Label Card transactions appear as a separate card type on all reports that include credit card transactions.

To configure Private Label Cards on the terminal, see Configuring Private Label Cards.

To transact a Payment on a Private Label Card, see Transacting a Payment on a Private Label Card.