How Canadians Spend and Snack for Football's BIG Game
Data Services, Insights & Trends

How Canadians Spend and Snack for Football's BIG Game

February 04, 2016 Calculating time...

Could American football be a Canadian pastime? In 2015, more than 19 million Canadians – more than half the population – watched the New England Patriots defeat the Seattle Seahawks. 

Millions of Canadians are expected to tune into the 50th anniversary of football’s biggest game on Sunday February 7 – and they won’t forget the snacks. Last year, football fans spent an average of $61 per person on game necessities, mostly on food and drinks. Find out how Canadians spend their Big Game dollars to help make sure your business is game-ready by Sunday.

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